You're in the...
Improvise Stage
Where You Stand
Based on Philippine Business Data
You’re testing an idea in the real world.
That’s more than most people ever do.
quick note
This is based on common early-stage patterns. Not every bottleneck or breakthrough below will apply exactly to your situation. Use this as direction while you test and validate.
Product
The goods, services, and results you deliver to the customer
bottleneck
You have nothing to sell.
breakthrough
Make something FREE to give away.
Marketing
How you tell people about your stuff
bottleneck
No one knows about your stuff.
breakthrough
Tell people you have FREE stuff.
Sales
How you get people to give you money for your stuff
bottleneck
You don’t know how to sell your stuff.
breakthrough
Get people to try it for free.
Customer Service
How you increase the likelihood customers rate highly, buy again, and refer other customers
bottleneck
No customers to service.
breakthrough
Service your prospects.
Info Tech (I.T.)
How you gather, store, analyze, and display information
bottleneck
You have no tech.
breakthrough
Get a computer. Internet. Microphone. Phone. Email. Whatever it may be to share your FREE stuff.
Recruiting
How you find and hire people to work for your company
bottleneck
You don’t know how to work.
breakthrough
You recruit yourself to work. You need to increase your work capacity so you can do many things at the same time.
Human Resources
How you decrease the likelihood of regular employees sue you
bottleneck
You’re unprotected as business.
breakthrough
Create an entity to separate your personal assets from your business assets.
Finance
How you report and manage your money
bottleneck
Your personal money is your business money.
breakthrough
Get a business bank account. Put money in it. Start to write off expenses to save on taxes.
Bottom line
What you prioritize your resources to achieve
bottleneck
Nothing is happening.
breakthrough
Get people to try your stuff for free.
Digitally Driven, Wonderfully Human
Post205, Inc
© 2026
Hey — It's Toffer.
I spent over a decade in tech—building websites, systems, and automations.
Running my own business taught me this: if I can’t understand it from a notebook, it’s too complicated.
When you’re too big to wing it but too small to have layers of management, the right tools should keep the business moving without always pulling you in.
Post205 builds systems and dashboards that handle repeatable work so you can step away and let the business keep moving.
